Insulation industry news from Global Insulation

Romania: Sika has agreed to acquire Arcon Membrane, a manufacturer of roofing and waterproofing systems including thermal insulation systems for facades and roofs. Its insulation systems combine expanded polystyrene (EPS) sheets and bituminous membranes. Sika says that by buying Arcon it will strengthen its position in the local market and extend its product portfolio to meet the increasing demand for complete solutions in the roofing and waterproofing markets. The transaction is subject to approval by the Romanian anti-trust authority. No value for the purchase has been disclosed.

“Arcon’s market leading position, comprehensive product portfolio, and established distribution network will support our growth strategy by opening up new cross-selling opportunities, as well as increasing our market access and the penetration of key project,” said Ivo Schädler, Regional Manager Europe, Middle East and Africa (EMEA) at Sika.

New Zealand: Germany’s Knauf and US-based USG have applied to the Commerce Commission asked for clearance for the two companies to merge. USG is active in New Zealand through its 50% interest in USG Boral Building Products, which supplies gypsum wallboard, suspended ceiling components and other building materials. Knauf is active in the import and supply of products used for modular suspended ceilings and insulation in New Zealand. The proposed merger is also to be assessed by competition authorities in several jurisdictions including Australia, USA and Singapore.

US: Owens Corning has purchased an existing plant in Blythewood, South Carolina where it intends to manufacture coated, non-woven products for a variety of applications within the North American building materials industry. It has spent US$13.6m on the acquisition.

The insulation producer intends to convert an existing line to produce coated, non-woven products. The acquisition is the first step in the creation of a glass non-wovens excellence centre, where the company will continue to invest to expand its capacity with the best available technologies. With existing South Carolina locations in Aiken, Charleston, Duncan and Starr, this will be Owens Corning’s first Richland County presence. Hiring for the new positions is expected to begin in late 2019.

“The Blythewood operation represents a valuable addition to a thriving business. Adding this new capacity and capability for glass-based coating solutions in South Carolina will help us to better serve our residential and commercial building products customers across North America,” said Owens Corning’s Global Non-Wovens Business Vice President Nicolas Del Monaco.

UK: Recticel has appointed Laura Katon as its House Building Manager for the southern region and Kevin Lee as Area Sales Manager for East Anglia.

Katon holds over 20 years’ experience in sales and account management, liaising with house builders, local developers and building contractors. She started the new role in early December 2018.

Lee is responsible for distribution, merchant, contractor and sales relating to Recticel’s tapered-roofing sister company, Gradient. Based in Norwich, he reports to the area’s Regional Director, Paul Griffiths.

Denmark: Rockwool plans to use Intershop’s commerce-as-a-service (CaaS) product for its online business-to-business (B2B) sales platform. The change is part of the company’s general digitisation strategy. The new system allows connectivity between a customer-relationship manager (CRM), product information management (PIM) and quotation system with the storefront.

“With our business running worldwide, being successful in B2B means multi-country, multi-currency, multi-brand management with complex sales channels that need to go hand in hand. We were looking for a commerce solution that allows us to target different channels individually, while being able to scale without effort. Intershop CaaS proved most suited for this purpose," said Mirella Vitale, Senior Vice President Marketing, Communication & Public Affairs at Rockwool Group.

A pilot of the new system is expected in mid-2019. Expansion across different channels will then follow.